Lifecycle and Flows – Assignment 1

by Charlotta Hellichius


This is Sophie the Giraffe.

The famous giraffe ‘Sophie’, in natural rubber (phthalate-free), who has been part of babies’ lives for over 50 years. She is made for Newborn+s and is slender, flexible, and soft, baby can squeeze and chew her in complete safety. It is lovable and amusing, she laughs when her body is squeezed. It is 17 cm tall and supplied in standard capsule packaging.

I would be interested in time lifespan of product as a goal. One functional unit could be how many minutes of attention it gets per squeak and degradation of aesthetics from chews.